Verizon removes gloves, begins 'There's a map for that' anti-AT&T ad campaign (video)
[Via All Things Digital]
network posts
As rumored, Sprint has now announced that it's signed a blockbuster deal to outsource maintenance of its network to Ericsson. Spanning seven years and some $4.5 to $5 billion, the deal's actually so big that Sprint has come up with a catchy name to describe it -- "Network Advantage" -- with about 6,000 Sprint employees being transferred to a new Ericsson subsidiary headquartered in Overland Park, Kansas (conveniently close to Sprint's campus). In theory, the move won't have any noticeable effect on customers because everyone involved with the customer experience on Sprint's end (read: CS reps) will be retained by Sprint proper; Ericsson will simply be responsible for maintaining and provisioning the carrier's CDMA and iDEN infrastructure. The deal kicks off this quarter and will be renewable after the seven-year contract's up, so if you're on Sprint, you can definitely expect to feel progressively more Swedish as time goes on, probably ultimately culminating in the impulse purchase of a Saab.
In what has become an all-too-common theme across the telecom and wireless industries -- and just about every industry, for that matter -- Telus cut 1,160 employees from its payroll in the first quarter, a move that it says cost it roughly $28 million in restructuring fees. If it's any consolation, though, the reduction's being offset by capital investment in excess of CAD $2 billion this year to ramp up its 3G infrastructure buildout that'll ultimately see Rogers-fighting HSPA spectrum go live as an interim step on the way to LTE. With $700 million getting spent in Alberta, $500 million in British Columbia, and $300 million in Ontario, that work will undoubtedly create some jobs, so there's your silver lining right there.
Well, it's been a long time coming, and it probably shouldn't come as a surprise at this point, but Atlanta-based Cox Communications, the third largest cable provider in the United States, has announced plans to launch its own cellular network. We heard essentially the same news back in October of last year, but the company's reaffirming its commitment to do so by the end of 2009, almost certainly using its portion of the winnings from the 700MHz auction (estimated to be worth around $304 million dollars). Details such as pricing are still a mystery, but Cox's VP of its wireless division, Stephen Bye, said that the network will allow them to offer a bundled television, broadband and wireless service, that it hopes to focus on the burgeoning mobile video market, and that it may launch an app store in order to compete with "what's already out there." We wish them luck.






