We've seen plenty of gear co-branded by high-end automakers, but only Ducati's really putting out bike-themed gear, and the latest gadget to get dressed up in cycle gear is the Sony Ericsson Z770 flip phone. Due out in Italy this June, the Ducati Z770 isn't anything particularly special apart from that paint job and a special Ducati-themed HBH DS-220 headset, but if you're into tri-band GSM non-smartphones with slightly better browsers, it's not a bad piece of kit. Just remember to take your keys out of your bike when you wander off chatting away, alright?

[Via UnwiredView]

There's really nothing worse than knowing some helpless soul is grappling on to you with absolutely no way to join you in an incoming call from that weird guy from CIS 430. Okay, so maybe that's a stretch, but AKE is looking to solve said quandary by offering up its BlueCom 102 pocket repeater. Essentially, this unit enables two motorcycle helmets to communicate with each other via Bluetooth, and of course, any BT-enabled handset can be mixed in, too. Sadly, a price for the setup has yet to be disclosed, but it does appear as if the repeater itself will be sold separately or bundled in with a pair of AKE Bluetooth helmets in the not-too-distant future. [Warning: PDF read link]

[Via MotorBiker]

We've certainly seen our fair share of nicely-equipped motorcycle helmets, but Benchmark Helmets is looking to spruce up your everyday noggin protector rather than forcing you to buy a whole new one. Marketed towards "scooter and motorcycle enthusiasts," the Camos lineup includes two new headsets that utilize Bluetooth 2.0 and support A2DP / handsfree profiles. Additionally, both tout waterproof housings and connectors, directional microphones with noise canceling technology, stereo speakers, and 10-hours of talk time (150-hours in standby). The BHS-500 is set to land for $149, while the $199 BHS-600 ups the ante by allowing users to pair up another BHS-600 for a "complete wireless intercom system."

[Thanks, Spencer]

It may not be legal in most civilized nations to ride a Segway on the sidewalk, but for those still risking their lives on a two-wheeled machine, things are about to get a lot safer. SoundofMotion has developed a clever new warning system that turns your phone into what sounds like a roaring motorcycle, and not content with just playing a pre-recorded loop over and over, it's actually designed to rev up and down based on the speed and acceleration of your bicycle. The application will run on "any Bluetooth- and Java-capable phone," and it interacts with a "wireless BT sensor" that gets mounted on one of your wheels. Unsurprisingly, the device responds to the motion sensor and lets the carefree motorists around know you mean business when crossing an intersection. The app is currently sitting in beta, but the creators hope to have a final rendition ready to go before you make too many summer treks, but you better be willing to face total embarrassment (and have one loud speakerphone) to save your skin before picking this up. Click on through for a demonstration.

[Via Slashphone]