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Finally, proper banner ads for Android: Flash demoed on a G1


At Adobe's MAX event this morning, none other than Andy Rubin himself helped to demo Flash running on a G1, proving that it's possible (in case years of Nokias with S60 browsers haven't already done a sufficient job of showing that) and that Apple's running out of excuses. It wasn't mentioned exactly when we'd see it pushed out in an over-the-air update (or available from the Market, possibly, we suppose), but at least Rubin confirmed that Adobe and Google are pooling their collective noggins to make it happen. Ads for life insurance just aren't the same without an animated dancing dude or flying pig, so we're delighted to hear that some balance is going to be restored to the world.

Verizon launches Flash-based "Dashboard" for snazzy content delivery

Verizon has launched a new "experience" (for lack of a better word), dubbed "Dashboard," that will eventually find its way across much of the carrier's lineup -- but lucky Chocolate 3 owners are the first to get hooked up. The Network's looking at Dashboard as an entirely new content stack that complements its existing portals, capable of delivering a richer experience thanks to its Flash-based roots; the idea is that content providers will be able to offer free and paid content side by side, seamlessly, without the user needing to jump between sites or apps. We're all for flashy new ways to use our handsets, just as long as we don't accidentally buy stuff without realizing it until our bill shows up next month, ya dig?

[Via mocoNews]

iPhone news roundup: subsidies, Flash, Canada, and beatings


Psst... you hear that there's a new iPhone coming out next month? Yeah, us too. Here are a few iPhone stories we've been tracking from the past handful of days:
  • An analyst for Oppenheimer claims that AT&T is going to be shelling out $325 for each and every iPhone 3G it sells, compared to an average of $200 for other devices on the carrier's shelves. What's more, devices sold in Apple stores (as opposed to AT&T stores) will cost AT&T another $100 for some reason, bringing the grand total to $425 -- not including the $199 or $299 the customer is paying for the 8GB and 16GB models, respectively. Where Oppenheimer is getting its figures isn't exactly clear, but we suppose it's believable -- and as the analyst suggests, the higher subsidy reflects AT&T's confidence that they'll be able to recoup the loss with a higher ARPU.
  • The on-again, off-again saga of Adobe Flash on the iPhone continues, with the company's CEO trumpeting during its Q2 earnings call that it now has a version working in the SDK's emulator. That's all well and good, but there's still no sign that Apple wants Flash on the iPhone, and since Cupertino's still the ultimate gatekeeper here, Adobe's efforts could still all be for naught.
  • Canada's Rogers has finally decided to stop playing coy and has replaced the silhouette of the mystery device launching on July 11 on its site with the real deal. You weren't fooling anyone anyhow, guys.
  • A Columbus, Ohio bus rider was unceremoniously beaten this week in an attempt to nab his iPhone as other riders calmly looked on, showing no emotion whatsoever -- a sad state of affairs, to say the least. Fortunately, the victim was able to hang on to the goods but suffered some injuries in the scuffle. If it had been an iPhone 3G, we'd have to summon every ounce of willpower not to have a go at swiping it ourselves, but an iPhone 1? Seriously, come on.
[Thanks to everyone who sent this in]

Read - $325 subsidy [via Mac Rumors]
Read - Flash working in iPhone emulation
Read - iPhone on Rogers
Read - Bus rider beaten for his iPhone

BREW Mobile Platform lassoes Adobe Flash support

Not too much news on the BREW front of late, but this one's pretty big. Just this week, Qualcomm and Adobe jointly announced Flash support for the BREW Mobile Platform. Reportedly, the software will "fully integrate and deliver Adobe Flash technology to mass market handset devices," and it'll also enable Flash developers to "create standalone applications that integrate mobile device functionality with web content and services." Beyond that, there's just a bunch of back-patting going on in the release, but if you're into that kind of thing, feel free to make you way down to the read link.

[Via PhoneScoop]

Adobe kills license fees for Flash on devices


Keeper of Flash, Adobe, has unveiled its far-reaching "Open Screen Project," garnering the interest of a who's who of heavy hitters ranging from ARM to Verizon and pretty much everyone in between. Why the massive corporate attention? The project ultimately aims to open-source Flash's file formats and portions of its inner workings -- but perhaps more importantly, it'll kill the license fee manufacturers pay to bundle Flash players on their devices, potentially opening the door for the same massive level of acceptance Flash has enjoyed on the desktop in our pockets as well. There's no word on exactly when the fruits of the project will be available to the public -- Adobe says it's "just underway," after all -- but if this means our Flash-laden phone is going to be, like, 20 cents cheaper now, we're all for it.

Adobe: Flash for iPhone might be a little harder than we thought


It seems that Adobe CEO Shantanu Narayen isn't a developer for the firm -- or at the very least, he doesn't have a full appreciation for the height of the fence surrounding the iPhone SDK's walled garden. The company and on-again, off-again Apple chum solidly backpedaled on the chief's comments regarding Flash for the iPhone that were made just a day earlier, saying that "...to bring the full capabilities of Flash to the iPhone Web-browsing experience we do need to work with Apple beyond and above what is available through the SDK and the current license around it." For what it's worth, Adobe does say that it's still very much interested in doing up a Flash client, it just needs a little extra help from Apple on the side to make it happen -- so if we see this package pop up in the App Store later this year, we'll know that at least one company's been given a free pass to break the rules.

Adobe says Flash is coming to the iPhone


The word is out, kids. Adobe has apparently gone against old Jobsy's wishes, and it's planning a Flash player made all special for the iPhone (ala Windows Mobile) despite Apple's concerns that the technology -- in its current incarnation, anyway -- isn't cut out for mobile duty. During a conference call today, Chief Executive Shantanu Narayen said, "We believe Flash is synonymous with the Internet experience, and we are committed to bringing Flash to the iPhone," adding, "We have evaluated (the software developer tools) and we think we can develop an iPhone Flash player ourselves." We wouldn't be surprised if Adobe were to be given a pass on all those pesky SDK rules that would likely prevent a proper browser-based Flash component to be coded for the device, though those Apple dudes can be real sticklers for rules.

Microsoft licenses Adobe stuff for Windows Mobile

Well, that's not much of a vote of confidence for Microsoft's own products, now is it? Despite the fact that Silverlight for Mobile development is well underway, Windows Mobile's patron saint has decided to license Adobe's Flash Lite and Reader LE packages directly and make them available to WinMo licensees straight from the mothership. Though Adobe's press release says that availability on specific devices will be "confirmed later," we imagine that it'll be a no-brainer for virtually every ODM to sign right up to offer the goods -- just ask any Nokia N95 8GB owner how cool the in-browser Flash support is.

[Via Mobility Site]

Microsoft bites bullet, licenses Adobe's Flash Lite for Windows Mobile

Microsoft is expected to shore-up its much maligned Internet Explorer Mobile browser this morning by announcing new Flash Lite support. We have no idea when the new plug-in technology (including Reader LE for PDFs) might make it into Windows Mobile. Nevertheless, with the far superior Skyfire and Opera Mobile 9.5 mobile browsers already supporting Flash Lite, and Microsoft's own competing Silverlight not expected to go mobile until the end of the year, it can't be long now can it?

Flash on the iPhone: Apple has Goldilocks syndrome


At Apple's shareholder's meeting this week, it seems Steve Jobs shed just a little sliver of a light on why it is we haven't seen Flash grace the iPhone yet: one version's too small and the other's too big. Basically, Steve doesn't like Flash Lite -- the pared-down version Adobe has designed for small screens and lightweight processors -- and the full-fledged version has too much bloat for the iPhone's resources. As he puts it, "there's this missing product in the middle." Personally, we'd like to be the judge of that, but we know how Apple operates; with any luck, the SDK will give devs enough power so we'll eventually end up with a Flash player (and a Flash Lite player, for that matter) anyhow.

[Via mocoNews]

Not even Adobe knows when Flash is coming to the iPhone


Wow, talk about setting new precedents in opacity and secrecy! The addition of Flash support has been rumored pretty much since before the iPhone was even released, and apparently, Apple isn't even talking to Flash owner Adobe -- much less Walt Mossberg -- about when (or if) it's going to happen. Writes company spokesman Ryan Stewart on his blog, "No one aside from Steve Jobs has any idea if or when it's coming." With the SDK right around the corner, we figure Flash is going to end up happening whether Apple provides it or not, but it'd be nice to see Cupertino give Adobe something to work with here, seeing how it's their standard and all. Remember, Apple, there's no "I" in "team."

[Via mocoNews]

Verizon to get Adobe's Flashcast in second half of 2007

Verizon Wireless is one-upping itself again by trying to get its customers using more wireless data services. In that vein, the CDMA carrier wants to have always-on video channels available to its customers, and has chosen Adobe's Flashcast platform to try and bring that vision to market. Coming sometime in the second half of the year, Adobe Flashcast will enable "channels" to Verizon Wireless customers in the normal areas of sports, entertainment, weather, news, and more. We can't wait to see how the interface has improved from Verizon's existing VCAST video service and what the cost will be. We do like Adobe's reference of the new Flashcast service being "without the challenges and limitations of today's 'click and wait' data services." Yep -- and maybe it'll be "click and instant video" instead.

[Thanks, fonfreak]

Read - Adobe Flashcast
Read - Verizon Wireless partnership




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