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Posts with tag MobileGraphicsChip

AMD licenses graphics technology to Qualcomm


We first got wind of AMD's wishes to boost the graphical prowess of handsets way back in February of this year (and saw it reaffirmed in March), and now it seems that the firm is making it happen. Apparently, AMD has agreed to license "cutting-edge graphics core technology to Qualcomm" for next-generation chipsets. The deal will reportedly bring AMD's Unified Shader Architecture (introduced in the Xbox 360) to Qualcomm's Mobile Station Modem chipsets, which both firms hope will boost the adoption of 3D gaming and graphic-intensive applications on mobiles. Sadly, we're still left to wonder when we'll see a device actually take advantage of the horsepower, but at least it's in motion.

[Via ExtremeTech]

AMD wants to power handheld graphics with licensed mobile technology

Are you wanting a gaming console experience with your mobile? Well, with AMD aiming to get its graphics technology (from recently-acquired ATI) into that mobile handset, your day may at least partially come soon. We've all seen the lag in some recent handsets, and we attributed that slowness to the advanced graphics capabilities some newer units have along with an underpowered CPU under that cellphone skin. AMD seems serious about attacking that problem as handsets grow even more complex and turn into miniature multimedia powerhouses, as it's created an entire new business segment focused on developing and licensing leading-edge graphics core technologies. This division will not only attack cellphones, but all handheld across the industry. With PDA sales trickling down to nothing and smartphones becoming "the handheld," this means AMD is entering the graphics business for wireless devices, in a nutshell.




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