Nokia warns that KIRF phones are a threat to personal safety, national security
Over the years, Nokia handsets have fallen victim to the infamous KIRFing process time, and time, and time again. Evidently the suits up in Espoo have had enough, as evidenced by a new marketing campaign urging bargain hunters in India to avoid unbranded / duplicate handsets. The ad, which was spotted in the Mumbai Mirror, is comical in a number of ways. For starters, the notion that "originals last forever" is obviously misleading untrue, and secondly, the whole "instilling fear" tactic is severely unnecessary. Nokia asserts that all KIRF handsets lack an IMEI number, and thus owning one "could be a threat to your safety and national security." Or is that longhand for "a threat to Nokia's bottom line?"













Reader Comments (Page 1 of 1)
Vinson @ Nov 24th 2008 1:10AM
Ah, so THAT'S how we keep finding out India's plans to invade Sri Lanka.
Gosh darn, I knew it had to be something about those phones.
Markus @ Nov 24th 2008 3:31AM
...Since most marketing content is screened and paneled before it's published, what does Nokia's carefully selected imagery tell about the market this ad was posted in? I am... speechless...
DaveIsOnIt! @ Nov 24th 2008 8:37AM
Well if they didnt charge outrageous prices for their fones, then there would be no cheaper, duplicate fone
swamishreeji2006 @ Nov 24th 2008 4:46PM
IS that really SARUKH KHAN ??!? WTF !