Samsung cameraphones to sport Scanbuy 2D barcode solution

by Darren Murph, posted Sep 24th 2008 at 2:09PM

While Samsung's latest cellphone-related release doesn't pack quite the excitement as what T-Mobile unveiled yesterday, those obsessed with ultrathin lines packed together in the shape of a rectangle will be thrilled. Said mega-corp has landed an agreement with Scanbuy that will preload the ScanLife mobile 2D barcode application on an unspecified number of Samsung's cameraphones. The program enables the handsets to easily read and digest EZcodes and other major 2D barcode formats, and while you're probably envisioning some sort of warehouse scenario right now, the possibilities for on-the-go marketing are nearly endless. Expect Scanbuy-equipped Samsung cellies to go on sale in Spain, Italy, and Denmark as early as next month, with availability in other major markets to follow suit shortly.

Filed under: Handsets, Samsung

Tags: barcode, barcode scanner, BarcodeScanner, cameraphone, cellphone, europe, samsung, scanbuy, scanner

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Neutral

streetstylz @ Sep 29th 2008 6:35PM

It should be noted that:

Scanbuy’s indirect resolution process, which they use for their proprietary EZcode, is infringing on NeoMedia Technologies’ core patents.

Indirect encoding (patented by NeoMedia) is the process of linking the target information to an index (364528 for example) and putting that unique identifier into a 1D UPC/EAN or 2D barcode. The code reader on the mobile phone reads the barcode and sends the code data over the Internet to a central resolution server that will tell the mobile phone what action is associated with the index, i.e. access a URL, download media, initiate a phone call, ect.

NeoMedia Technologies has a suite of twelve issued patents covering the core concepts behind linking the physical world to the electronic world dating back to 1995. These patents cover various linkage methods including: Barcodes, RFID, Mag Stripe, Voice, and Other machine readable and keyed entry identifiers.

http://neom.com/13.html

NeoMedia brought suit against Scanbuy for patent infringement. Litigation has been ongoing.