And it's only open to 16-24 year olds so not much of a whoopi-do headline in reality.
Plus, if the ASA and Ofcom get together and decide that advertising to minors via MMS is as bad as advertising during TV aimed at minors, then they have lost a quarter of their target audience in one fell swoop!
They should have opened this out further. Some of us in our 30s have money to spend too!
Reader Comments (Page 1 of 1)
midsleic @ Apr 30th 2008 5:59AM
And it's only open to 16-24 year olds so not much of a whoopi-do headline in reality.
Plus, if the ASA and Ofcom get together and decide that advertising to minors via MMS is as bad as advertising during TV aimed at minors, then they have lost a quarter of their target audience in one fell swoop!
They should have opened this out further. Some of us in our 30s have money to spend too!