Motorola's star studded partnership continues: E8s for this year's Oscars

by Chris Ziegler posted Feb 6th 2008 at 8:06PM

Like last year, Moto will be working the red carpet hard later this month, slipping exclusive, electronic bundles of joy into Oscar nominees' gift bags. This time around it's the ROKR E8, a phone that isn't yet available to the public -- but what better group to hand 'em out to ahead of release than the rich and famous? Naturally, these aren't just any old E8s, either; they'll be packaged in iguana skin boxes (fake, we're happy to report) and will come bundled with Motorola's also-recently announced S9-HD Bluetooth headset. Note to stars: we don't care how boring the acceptance speeches are, don't go disrespectin' your peers by pulling out the gear and listening to Fergie before the show's over, alright?

Filed under: Handsets, Motorola

Tags: academy awards, AcademyAwards, Culture, e8, moto, motorola, oscars, rokr

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Reader Comments (Page 1 of 1)

Highly Ranked

Gib @ Feb 6th 2008 8:48PM

Dam, Another reason to be an actor.

Neutral

Iain @ Feb 6th 2008 10:42PM

How can a company that's losing money hand-over-fist, mostly due to their inability to make a halfway-decent phone justify such pointless expenditure?
Instead of giving away free phones, they'd do better investing in producing better products in the first place.

Highly Ranked

cmajewski @ Feb 7th 2008 9:56AM

...uh I don't know - maybe free advertising...???

Neutral

Iain @ Feb 7th 2008 10:53AM

It's not free nor is there any guaranteed coverage for the masses.
They're giving away free phone to celebrities in the hope that the celebrity likes it, makes a point of mentioning that they like it, that those comments are covered in the media and that people actually care what Halle Berry or whoever actually thinks about mobile phones.

It's just a waste of money for limited-to-no return.
Like I said already, they should try making decent phones instead, it'd be more likely to get them customers than this shallow attempt at what amounts to bribery.

Highly Ranked