McDonald's adds RFID food ordering in Korea
by Michael Caputo 
posted Sep 18th 2007 at 5:50PM
SK Telecom and McDonald's have teamed up in Seoul, Korea near local Yonsei University to enable RFID food ordering. Customers start off by downloading an application via SK Telecom's internet service. Once the application has been downloaded, customers can visit McDonald's to find an RFID adapter at each table. Customers plug the adapter into their cell, point it at the menu and then ta da! They are alerted via text message that their order is ready and where to pick it up. To top everything off, customers are billed on their wireless bill. Now how long will it be until we can order food via our cell phone and pick it up in the drive thru?[Via Slashphone]
Filed under: Misc
Reader Comments (Page 1 of 1)
Richard A. @ Sep 18th 2007 6:24PM
I studied abroad at Yonsei University last year, and I clearly remember the McDonald's the article is referring to! It's in a district called Sinchon, and the place is known as a "university-town" where you'll find Korea's hip youth, shopping and walking around being all young and stuff.
Man, now I wanna go visit again and check out the RFID changes.
Just don't try out the "bulgogi burgers" there. The Pineapple Pie there is delish, tho.
Gautam @ Oct 2nd 2007 6:51AM
For lazy people this is surely a blessing in disguise. Dies this mean we will see obesity on the rise?
http://www.rfid-weblog.com/