Levi's intros shiny new cellphones

Levi's made its cellphone intentions pretty well known late last year, but it's just now following through with them, trotting out its new line of self-branded phones made with more than a little help from ModeLabs. Unfortunately, there's not a whole lot in the way of technical details at the moment, but Levi's is more than willing to talk up the phone's various style advantages, including its riveted steel casing and detachable chain. From the looks of it, you'll also be able to get the phone in your choice of five color schemes, including metallic silver, black, brown copper, "shiny silver," and "shiny sand" -- the latter two of which also come with "mirror" screens. More details should be trickling out as we near the phone's September launch date, which appears to be confined to Europe for the time being.














Reader Comments (Page 1 of 1)
Nicole @ Jun 20th 2007 4:51PM
Ok, how and WHY did Levi's think to go from jeans to cell phones? There is NO logic there!
db @ Jun 22nd 2007 12:19PM
Kinda funny how all these "designer" cell phones have been popping up now. As much as I can't resist a sexy-lookin' phone, I still gotta have at least some decent specs to back it up . . . I don't know how well this will do, but I'm really diggin' that detachable chain, LOL.