EA to bypass carriers, sell mobile games direct
Feel like you're getting held down by the man every time you check out your carrier's content portal and can't find the game you're looking for, simply because they chose not to carry it? EA feels your pain, too -- though more from the revenue-sharing perspective -- and they're looking to do something about it. Their Mobile division has announced they're hard at work designing a solution for buying mobile games (like Will Wright's upcoming "Spore") on your PC direct from EA and downloading the purchased binary to your phone from there. Obviously, they're looking to make the process as painless as possible; no amount of foolproofing could make a two-step process involving two devices as easy as downloading a game directly through your WAP browser, but hey, if this is what we have to do to get our Spore on, you'd best believe we'll be digging our cables out of the drawer.[Via MocoNews]














Reader Comments (Page 1 of 1)
Neal Saferstein @ Jun 16th 2006 11:20PM
Is the smart move, if they have great games. Who needs the providers.
Neal Saferstein
Alicia @ Jan 2nd 2007 7:05PM
Thank God! I have Qwest as my wireless provider, which isn't nation-wide, and so it's a pain to find stuff for it.