Universal Studios starts mobile division

by Paul Miller, posted May 4th 2006 at 9:45PM

Yeah, everybody is doing it, but there's always room for one more media conglomerate to create overpriced mobile content for the masses. Universal Studios has just launched a mobile unit, Universal Mobile Entertainment, that will provide mobile content based on Universal properties. Turns out they'll be playing it pretty safe, with games, ringtones and mobile versions of existing video clips. Tie-ins will include modern hits like "Battlestar Galactica" and classics such as "Jaws." They're also looking into the possibility of doing mobisodes like those done for ABC's "Lost" and Fox's "Prison Break," but nothing solid on that front yet.

[Via MocoNews]

Filed under: Games, Multimedia, Ringtones

Tags: mobile content, MobileContent, mobisodes, ringtones, universal, universal studios, UniversalStudios, video

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Reader Comments (Page 1 of 1)

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mehool @ May 5th 2006 12:29AM

Battlestar is the greatest show in years!

Neutral

Hurricane @ May 5th 2006 10:47AM

#1 - never seen it.

Neutral

Razib Ahmed @ May 5th 2006 7:05PM

" Universal Studios has just launched a mobile unit, Universal Mobile Entertainment, that will provide mobile content based on Universal properties."
So, we are going to see a mobile war among the movie companies now. Good for us- the consumers. I just hope that they launch this kind of services worldwide not just in USA.

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